Fractional CFO tips for SaaS and Venture Capital

Kristian Marquez – Fractional CFO tips for SaaS and Venture Capital. My next guest shares his story of how he got into finance, helped grow a company from $0 to $80M ARR, and then started a company that ultimately went out of business within 2 years. The life of an entrepreneur has its peaks and valleys and his background is a good example. However, his next B2B SaaS has proven to find product-market fit and traction. In this episode, he talks about his business model, how much they charge per customer, how they market and sell, and financial tips leaders can apply to their own companies.