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Accounting + Finance for Founders

SaaS Rose Metric.

The SaaS ROSE Metric

The SaaS ROSE Metric  The Return of SaaS Employee (ROSE) metric shows the relationship between employee and employee-related costs and recurring revenue. Employees are critical success drivers in all businesses; however, like any resource, it must be managed carefully to ensure it provides a return on investment and isn’t eroding value.  The ROSE metric provides […]

SaaS Preliminary Due Diligence

SaaS Preliminary Due Diligence

Sep 14, 2023

SaaS Preliminary Due Diligence In the world of Software as a Service (SaaS) investments and acquisitions, preliminary due diligence can mean the difference between an eventual successful transaction or costly mistakes. While there is both a buyer and a seller in every...

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Top 9 US SaaS Conferences & Events for 2024

Sep 7, 2023

The global SaaS market is estimated to grow from $333 billion in 2023 to over $800 billion by the decade's end. SaaS start-ups and businesses must keep current with innovations in the SaaS industry to give themselves the information and the tools needed to capture...

What Are G&A Expenses and Why It Matters for a SaaS Business

Aug 31, 2023

What Are G&A Expenses and Why It Matters for a SaaS Business For SaaS companies to remain competitive in the ever-changing landscape, it is essential they understand and effectively manage their General and Administrative (G&A) expenses. G&A costs are...

Essential Liquidity Ratios and Metrics

Aug 31, 2023

Essential Liquidity Ratios and Metrics It’s vital for SaaS companies to understand how well they can meet their near-term financial responsibilities, and it is something both investors and lenders will be interested in. The two most commonly used liquidity metrics are...

What are Financial Leverage Ratios and Why Are They Important?

Aug 31, 2023

What are Financial Leverage Ratios and Why Are They Important? The importance of leverage ratios and metrics can’t be overlooked when assessing a company’s financial capacity and risk. With these ratios, businesses can make informed decisions about their capital...

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What is an Outsourced CFO

Aug 17, 2023

What is an Outsourced CFO? For SaaS businesses wanting to stay competitive in the rapidly changing...

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